5 Reasons Small Businesses Don’t Have a Website — And How to Get Past Them

If you’re running a new business, chances are you’ve already thought about getting a website. But if you’re like many small business owners across the UK, something might be holding you back.

A recent report from the Federation of Small Businesses found that companies with a website are more likely to grow faster than those without. In fact, having even a simple online presence can help people find you, understand what you offer, and get in touch.

Still, lots of small business owners hold off — not because they don’t want a website, but because it just feels like too much. Let’s talk about the real reasons behind that hesitation — and how to move past them without stress.


1. “I wouldn’t even know where to begin”

This is probably the most common reason people put it off. There’s a lot of confusing advice out there, and when you’re busy trying to run a business, it’s easy to push it to the bottom of the list.

What you should know:
You don’t need to have it all figured out. Most websites start with just a few simple pages — a homepage, some info about your services, and a way for people to contact you. That’s more than enough to make a strong first impression online.


2. “I thought websites were expensive”

You’re not alone in thinking that. A few years ago, building a site might have meant paying thousands to a developer. But things have changed.

The reality:
There are now affordable ways to get a clean, professional website without spending a fortune. You just need to find someone who understands what small businesses really need — not fancy features, but something practical that looks good and works well on any device.


3. “I’ve been using social media instead”

Platforms like Facebook and Instagram are great for connecting with your audience. But relying on them alone is risky. Algorithms change. Pages get taken down. And some customers just prefer looking at a proper website.

Why it matters:
Having your own website means you’re not at the mercy of someone else’s rules. It’s a stable place where people can learn about your business anytime — even if they don’t use social media at all.


4. “I just don’t have time”

Running a small business is full-on, and building a website might feel like a job you’ll get to “one day.” We hear that all the time.

But here’s the thing:
If you work with the right people, getting a website doesn’t need to be a long, stressful process. You tell them a bit about your business, send over a few photos or key details, and they take it from there. It can be live in as little as a week or two.


5. “I’m not sure I need one right now”

Some businesses get by through word of mouth or local contacts. But that can only take you so far — especially if your goal is to grow.

Why a website helps:
Even a simple website makes you look more professional. It shows that you’re serious. It helps you appear in search results when people Google what you do. And it gives potential customers a place to learn more before they reach out.


Take It One Step at a Time

If building a website has been sitting on your to-do list for months (or years), you’re not alone. It can feel like a big step — especially if you’ve never done it before. But like most things in business, the hardest part is just getting started.


Looking for a Bit of Help?

We’re Digital Ad Consultant Ltd, an affordable website design agency in the UK, based in Hanley. We work with small businesses that don’t have huge budgets but still want a proper, well-designed website they can be proud of.

We don’t use confusing language. We don’t upsell things you don’t need. We just help you get online — simply, affordably, and with support along the way.

Whether you’re ready to start or just thinking about it, we’re happy to chat.

📞 Call us: 01782 479140
🌐 Email us: hello@digitaladconsultant.com

Even if you’re not sure a website is right for you just yet, we’re always happy to give free, honest advice — no pressure.

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